Archive for the ‘Charter brokers’ Category

Jazzing it Up in Mallorca

Thursday, March 11th, 2010
jazz-3

Jazz provides 24-hour-a-day customer service, from yacht repair to offshore activities.

If you can imagine spending time on your luxury yacht while cruising the crystalline waters of the Balearics without having to worry about any aspect of the boat, from pick-up point to the minute you drop it back, then quite possibly you are using the experienced and qualified services of Jazz Marine.

With their offices located on the infamous Paseo Maritimo, running parallel to Palma Port, Jazz Marine has grown over the past five years to become a point of reference for many people who come to the island wanting to fulfill their nautical dream. The company’s strategy is to provide “360° support”: taking this customer dream, and turning it into reality by helping select the right choice of yacht with the appropriate options, guiding through the entire purchasing process, and giving full time assistance where necessary. Members of the Jazz team have six languages between them and are proud to be able to communicate with confidence within their European market place. With the number of boats in their care growing year by year, this is testimony to the 24-hour-a-day customer orientated service that they provide from yacht repair to offshore activities.

Charles Guthrie, Jazz Marine’s Founder and CEO, affirms “The only way to operate is train your crew to always be on top of things, and maintain your boats well. We believe in quality with good performance at the most reasonable cost possible. The ship builder may be the one to build the boat, but the owner/operator is the one who will have to live with it, charter it, maintain it and repair it throughout its lifetime, and that is where we come in.”

Charles goes on to talk about his expansion plans within the service department, using his team of multilingual maintenance engineers, and equipping them with a fleet of fully equipped vans which include the availability of a dedicated boat for sea assistance in the event of emergency. He explains that this service is not unique to Ferretti group yachts but is available to all boat owners. Speed is also of the essence and in order to minimise the time the yacht is out of use, a newly acquired building in Portixol provides general storage for spares, for immediate access and availability.

pershingoffice

Jazz offices are located on the Paseo Maritimo , running parallel to Palma Port.

Jazz Marine’s commitment to keeping up with demands and ahead of its competition is further strengthened by introducing new and avant-garde equipment in order to expand the infrastructure and services available. This year they will be introducing a revolutionary machine which is able to enhance the performance of the yacht propellers. This is just one of many projects currently running at Jazz Marine.

An equally important part of the company is the dedicated sales division for new and second-hand boats. Alongside its second-hand boat activity, Jazz are the official dealers in Mallorca of Pershing – one of the Italian Yacht group Ferretti’s nine brands. With an extensive network of brokers in the Balearics, and the international environment, clients can be sure to have access to the best possible options available in the market.

In addition to these existing services, Jazz Marine also has a wide range of boats available for charter, and if it is your own boat that you are considering chartering, they can provide full assistance in making sure that all legal documentation is up to date and meets the licensing requirements and local Spanish tax laws.

If you would like more information, please visit the Jazz Marine website.

Report from Miami: Cautious Optimism

Wednesday, February 17th, 2010

Miami International Boat Show 2010

I’m just back from the Miami International Boat Show, where traffic on the docks was a bit light to my eye but reportedly composed of serious shoppers as opposed to tire kickers. I’d like to put what I heard about the charter market into broad context for you first, before diving into details farther below.

Leading mid-range and large-yacht builders such as U.S.-based Sea Ray and British-based Sunseeker told me that they were selling enough new boats to consider the show “good for the current economic climate.” That’s a heck of a lot better than their tune at this time last year, when sales were all but nonexistent.

The brokerage market, too, seemed to have an air of hope in Miami. I spoke with the captain of a 112-foot Westport who told me that his motoryacht was now the least-expensive for sale in its class and getting serious offers from potential buyers. That, to him, indicated that the brokerage market has hit bottom and may be starting to turn around. His sense jived with my conversations with multiple sales brokers, who argued that now is the time to snap up the best remaining deals, as the brokerage market is poised to begin a slow but likely rebound.

With all that said, the sense that I got from the half-dozen charter fleet managers I met in Miami is that the charter industry, too, may be experiencing cautious optimism for the first time in nearly 18 months. The market for crewed charter appears to still be mixed according to many specifics that I heard, but in general, charter brokers’ phones are ringing again.

I was told that a good number of the charter inquiries coming right now are for the Bahamas during next month’s Spring Break and the Easter holiday in April. In years past, those dates would have been booked months ago and current calls would be for “last-minute” charters during the summer in the Mediterranean, but, as the managers put it, at least the calls are coming.

In terms of pricing, every charter fleet manager I spoke with confirmed for me that price negotiations are the order of the day, and that perhaps as many as two-thirds of the charters being booked today are coming at negotiated price reductions, extra days aboard, or some combination of the two. Some yacht owners are refusing to negotiate their prices at all (and some are still finding clients who book boats at full price), but the yacht owners who are willing to negotiate appear to be giving at least 10 percent to 15 percent off published weekly base rates.

Other charter yacht owners are giving more, but as quietly as possible. Charter fleet managers at several companies told me about cases where discounts were given as high as 40 percent to 50 percent off published base rates, but qualified their statements by saying the circumstances were particular to the specific yachts and clients involved. In at least one case, the charter client was required to sign a confidentiality contract in order to receive the sizable discount.

What does all this mean for the upcoming high season in the Western Mediterranean? It’s hard to say. I’m keeping my ear to the ground.

Stay tuned.

FYBA Honors Broker Ann Landry

Monday, February 1st, 2010

Ann Landry 2009 FYBA awardOn Friday night, the Florida Yacht Brokers Association presented Ann Landry of Northrop and Johnson with its Charter Broker of the Year Award for 2009. That’s Landry displaying her plaque in the photograph at right, sitting alongside Charter Marketing Director Terry Hines of International Yacht Collection.

As luck would have it, Landry and I had chatted just a few days before the FYBA announcement. Among the things we discussed is the evolving role of retail charter brokers as the global recession continues to upend long-established yacht-booking practices.

By her estimation, what was once a seller’s market is now a buyer’s market, and charter brokers need to know not only about the best yachts and crew, but also about how to negotiate prices effectively.

“There have always been clients who wanted to negotiate rates, but it was not something you could do on a charter of less than three weeks,” she told me. “Yacht owners would not do it. Now, they’ll negotiate on a weeklong charter or less.

“A good broker has to have different skills now, in terms of being able to effectively negotiate. I need to have a feeling for what a week aboard a boat is actually worth. The clients are determining the boat’s worth, with the broker negotiating on their behalf, as opposed to the owners setting the price.”

Interesting stuff from a longtime charter broker who, as the FYBA award shows, is at the top of her game.

The full text of my interview with Landry is available here. And of course, my warmest congratulations to her on winning the FYBA award.

kim_kavin-headshotEditor’s Note: Kim Kavin is an award-winning writer, editor and photographer who specializes in marine travel. She is the author of six books including Dream Cruises: The Insider’s Guide to Private Yacht Vacations, is editor of the online yacht vacation magazine www.CharterWave.com, and writes the blog at www.BrokerageBoss.com.

Churchill Extends Bahia Mar Lease

Thursday, January 7th, 2010

After what has been an unquestionably challenging 12 to 18 months for the crewed yacht charter industry worldwide, I find it a real pleasure to hear news that indicates things might be looking up for 2010.

The Churchill office in Fort Lauderdale's Bahia Mar Resort and Marina.

The Churchill office in Fort Lauderdale's Bahia Mar Resort and Marina.

Such was the case yesterday, when I received word from Churchill Yacht Partners and its Rikki Davis charter division that the company has signed a two-year lease extension to remain in the Bahia Mar Resort and Marina in Fort Lauderdale, Florida.

What makes me so happy to hear this news is not just that I like and have learned to trust many of the people who work at Churchill, but that the company is showing this sign of stability in a down market while still being a relative newcomer in the industry. Other, larger charter agencies tout the fact that they have been in the yachting business for centuries, while Churchill has only existed since 2004.

The owner of the 116-foot Holland Jachtbouw sailing yacht Whisper started the company in Newport, Rhode Island, where it handled yacht charter as well as yacht sales. In July 2005, it acquired the longtime charter agency Rikki Davis Yachts, giving it instant credibility for top-dollar charter bookings. In March 2008, Churchill shuttered its sales division and stated it would focus exclusively on charter yacht management and retail bookings, with business apparently now strong enough to support the signing of a two-year lease for offices in a prime Fort Lauderdale location.

And the Churchill charter fleet continues to grow, too, most recently in November, when the company welcomed the the 67-foot Alloy sailing yacht Jewel. Churchill now markets more than a dozen yachts for charter, with the largest being the 121-foot Crescent motoryacht Olga and the 154-foot Perini Navi sailing yacht Andromeda la Dea.

Congratulations to Churchill on its lease extension. Here’s hoping that it’s a harbinger of more good news to come for 2010.

Booking a Charter? Watch Brokerage Deals

Monday, December 28th, 2009
Ads on BrokerageBoss.com show drastic price cutting that could affect future charter reservations.

Stories on BrokerageBoss.com show drastic price cutting that could affect future charter reservations.

One of the most interesting comments I heard during Antigua’s industry-only charter yacht show came from Terry Hines, the charter marketing director for International Yacht Collection (and a longtime industry player whose views and insights I have learned to trust). Hines made the comment during a public presentation about recent changes to the MYBA charter contract that many reputable charter brokers send to their clients. While talking about future bookings and explaining how the MYBA contract protects charterers in the event of a yacht’s sale before a charter can commence, Hines quipped: “Every retail charter broker needs to be watching the brokerage markets very carefully right now.”

The comment was based on what she is seeing both within the International Yacht Collection yacht sales division and across the yachting industry as a whole: Some owners dramatically dropping the prices on their yachts for sale, hoping to find a buyer fast as the global recession lingers. Such sales, of course, could hinder or outright cancel any charters that are planned for dates after a new owner takes control of any given yacht.

Since I heard Hines’s comment two weeks ago, I have taken her advice and watched the brokerage markets carefully. And, as is usually the case, she has turned out to be absolutely correct.

Just this morning, the BrokerageNews blog reported that Merle Wood not only just signed the 191-foot motoryacht Islander for sale, but also immediately dropped the yacht’s asking price by $5 million, from $24.95 million to $19.5 million. Islander is currently being marketed for summer 2010 charter by Peter Insull.

Last week, I reported that RJC Yachts had dropped the asking price on the 147-foot motoryacht Aquasition by $1 million, to $12.9 million, while continuing to offer her for charter this winter. Also last week, BrokerageNews reported that Merle Wood had announced a sale price drop on the 102-foot charter motoryacht Liquidity, from $2.299 million to $1.695 million. On December 11, BrokerageNews reported that International Yacht Collection had announced a $1 million sale price drop on the 155-foot charter motoryacht One More Toy, now offered at $21.8 million.

For charter clients, I think this perspective on the interlinked charter and brokerage markets offers two smart lessons to be learned.

First, ask your charter broker whether the yacht he or she is currently recommending for your vacation is also for sale and, if so, whether there have been any recent announcements of price drops. That will help you understand whether the yacht’s owner is seriously trying to sell the yacht at the same time charters are being booked.

Second, take a hard look at any charter contract before you sign it, and make sure it gives you recourse in case the yacht’s owner sells the yacht before any travel dates that you book. The phrase “liquidated damages,” as I understand things from Hines’s presentation, is the key to ensuring that you are in fact protected.

More on Discounts and Deals

Tuesday, December 22nd, 2009

reader-feedback

I received an interesting e-mail from a reader about my discounts and deals post. I reported that I had heard some interesting talk on the docks at last week’s industry-only Antigua charter yacht show about discounts of more than 15 percent being a possible sign that something is wrong with a charter yacht or its owner’s finances.

In this reader’s opinion, that theory sounds wrong. He wrote:

“Maybe this is the economist in me, but I think the market dictates the price of a yacht charter. If your boat is not booked for a particular week, it is probably too expensive. There is a price that someone will book the charter. If that price covers the costs of the charter, plus costs for maintaining the boat, and a profit margin worth the time/effort to set up the charter, the owner should consider chartering. How much money is an owner going to make with his/her boat sitting on a dock? Zero. Think about it: If two boats were identical, who would not pick the less expensive charter? I might even feel more comfortable on the discounted boat that is chartering more because at least I know they are making some money.

“I think similar to the housing market, yacht owners (and maybe brokers in this case) are trying to keep profit margins of years past. Unfortunately, it will probably take a few years to return to those levels. If you don’t cut your price to levels that are selling today, your home and yacht will remain vacant. Maybe the owners of the discounted yachts are just savvy!

“I agree with you on the value of a broker but I am surprised there are not more charters being offered on eBay. To find the true value of something an auction is usually the best bet. If I was a boat owner, I would consider calculating the minimum cost I would accept for a charter, putting an unbooked week on eBay, and setting the minimum cost as the minimum bid. If no one bites, you sit and wait for better times.”

My Personal Two Cents

I would be curious to hear how longtime charter brokers feel about this reader’s opinion. Me personally? I would never, ever, ever book a crewed yacht charter through eBay or any other online auction service. My top three reasons:

  • I don’t want to give my money directly to the guy who owns the yacht. I want a middleman with an escrow account and strong knowledge of maritime contracts, including those that cover itineraries crossing international boundaries (say, from France into Italy).
  • You can’t smell an online listing. A lot of yachts look great in pictures, but when brokers actually go to inspect them, they stink. I trust a good broker who has been on the yacht far more than the guy who created the website full of pretty pictures.
  • Price is not my deciding factor in what makes a great charter yacht. My number one consideration is a yacht’s crew. I would take an older yacht with a top-notch crew versus a new yacht with an unseasoned crew any day of the week. Again, crew is not something that can be accurately evaluated in an eBay listing. I want to know more than the crew’s resumes. I want to know how the captain has dealt with previous charter clients. I want to know how the captain has acted when problems have arisen during past charters. I want to know how the chef’s food actually tastes. No online listing can tell me those things in an unbiased way, since it is the yacht owner placing the listing. Only a broker who has been onboard and spoken with previous clients will have the real details, good and bad alike.

One more thing I’d add, regarding the idea of a yacht sitting idle because it is “overpriced”: That’s okay with some yacht owners. Private yachts are not hotels in Disney World. Owners don’t want anybody and everybody getting onboard for a charter. Many yacht owners are as diligent in vetting potential charter clients as the clients themselves are in vetting the yacht. Many yacht owners don’t need charter income. They offer their yacht to keep the crew busy and the yacht in good working order.

If I’m being honest, then I must admit that these points of mine sound awfully similar to what travel agents used to say about hotel and airfare bookings in the days before Expedia.com. And certainly, this reader’s opinions will be shared by many people who enjoy the ease of booking their own vacations online. The Web is changing the way all of us think about doing everything, including selecting charter yachts for vacation.

On Discounts and Deals

Friday, December 18th, 2009

antigua-show-variety-2009 One of the things I heard a lot of talk about at last week’s Antigua charter yacht show was discounts. And not in the way I’ve been hearing about them during the past few months. As you know if you follow my blog, deals and discounted rates have been flooding the crewed charter market for a little more than a year now, as yacht owners try to adapt to the financial pressures of the continuing global recession. Brokers have been pushing for deeper and deeper discounts on behalf of charter clients, and though not all yacht owners have obliged, a good number have. The talk on the docks last week was different because, instead of all the brokers saying they wanted to negotiate the biggest discounts possible, I began to hear some brokers saying that if they saw a yacht offering more than a 15-percent discount, they would think twice before trying to book it for their client at all. One broker from Ocean Independence put it to me this way: “If the discount being offered is more than 15 percent, something is wrong. Either something is wrong with the boat that is making it desperate to charter, or the owner of the boat is desperate for money. Either of those things is bad for my charter client. I don’t want to send my clients onto boats that might be falling apart, or whose owner cannot stand financially behind the charter if something goes wrong.” I thought about this comment in the context of a conversation that I had with Capt. Warren East aboard the 73-foot sailing catamaran Wonderful, which has earned a strong reputation in the charter industry during the past few years (and which looks terrific following a recent makeover). Capt. East told me that his yacht has four weeks of charter booked for the upcoming Caribbean season, plus three inquiries for additional bookings. “That’s obviously not the level of business we have done in years past,” he said, “but we’re hanging on. The bigger problem is that we made so many concessions last year. We were chartering at nearly half price. We need to get the rates back up toward normal so that we can continue to maintain the boat to the expected standard, but now some of the brokers are coming back and wanting those same discounts. We can’t give them and still provide the same level of experience for the client.” This particular broker and this particular captain were discussing two sides of the same coin: quality. The past year in crewed yacht charter has been very much about clients trying to get more than they paid for. The coming year, I think, might turn out to be about ensuring that you actually get quality for your charter dollar or euro.

Green Is the New Gold

Thursday, December 10th, 2009

Typically, the biggest, newest yachts get all the attention at the annual, industry-only charter yacht show on Antigua because, well, they’re the biggest, newest yachts. But that’s not what brokers and crew are talking about on the docks. This year, for the first time, I’m hearing a swell of conversations about even the most gold-plated yachts going green.

At the 2009 Antigua Charter show, it's all about going green.

At the 2009 Antigua Charter show, it’s all about going green.

In the span of my first two hours at this year’s show, three charter brokers told me how impressed they had been last month, when the entire Tortola charter fleet banded together to provide filtered water in reusable cups instead of bottled water in plastic containers. Before lunchtime today, owner-operator Dennis Barbeau of the 60-foot sailing catamaran Diamond Girl II told me that he was preparing to install solar panels to cut down on generator use. I then ran into Trish Cronan of Ocean Getaways, who invited me to join the newly formed Environmental Committee within the professional charter broker organization CYBA International. My last yacht tour today was aboard the brand-new, 198-foot CMN Cloud 9, where Chief Engineer Stuart Laidlaw proudly showed me the yacht’s onboard sewage treatment plant—which ensures that solid waste stays out of the world’s waters.

Stuart Laidlaw shows off the waste treatment plant in the engineroom of Cloud 9.

Stuart Laidlaw shows off the onboard sewage treatment plant aboard Cloud 9.

All of this in just the first eight hours of the boat show, and absolutely industry-wide, from the smallest sailboats to one of the largest motoryachts.

“I want every charter broker to educate their clients about plastic water bottles,” Cronan told me as she described the new CYBA committee. “I want them, instead of having their clients suggest bottled water, to request charters aboard yachts with filtration systems—which of course will then encourage more of the yachts to get those systems.

“After that,” she continued, “the next item on my list is carbon offsets.”

These agenda items are not entirely new to charter, but this is the first time I’ve heard them being discussed on an industry-wide scale by so many people. Early leaders included Camper & Nicholsons International, which manages the world’s largest fleet of crewed charter yachts and has been on the carbon-neutral bandwagon for several years. Retail agencies such as BoatBookings offer carbon-offset calculators on their websites. A London-based company called Yacht Carbon Offset is a sponsor of this year’s Antigua show, hoping to get even more companies to do the same.

To my eyes, the wave of charter industry support for environmentalism appears headed for a crest in the next year or two, perhaps worldwide. That’s exciting stuff.  I truly cannot wait for tomorrow.

kim_kavin-headshotEditor’s Note: Kim Kavin is an award-winning writer, editor and photographer who specializes in marine travel. She is the author of six books including Dream Cruises: The Insider’s Guide to Private Yacht Vacations, is editor of the online yacht vacation magazine www.CharterWave.com, and writes the blog at www.BrokerageBoss.com.

Aboard the New Feadship, Trident

Thursday, December 3rd, 2009
charter yacht Trident

Trident was dubbed the "Queen of the Show" in Fort Lauderdale.

Longtime charter broker Ann Landry of Northrop & Johnson recently spent three days aboard the newly launched, 214-foot Feadship Trident, which is making its Caribbean charter debut this winter. The yacht went straight from the Fort Lauderdale International Boat Show—where it was dubbed “Queen of the Show”—to the Bahamas, where Landry was aboard as a guest of management company and builder Feadship.

Here is my exclusive interview with Landry about this head-turning new charter yacht. Special thanks to Feadship for providing the photography.

charter broker Ann Landry

Ann Landry

I’m curious about how well this trip was organized, because it was done by Feadship’s charter division—which has only existed since January 2008 and was not publicly announced until June 2008, and which was begun by a person without any serious yacht charter experience.

D.J. Kiernan of Feadship Charter was our host, and I felt like he knew what he was doing. He has been doing this for more than a year now, and he has hospitality industry experience, and he’s just the kind of guy who is so personable and pleasant, you can’t help yourself in trying to help him.
A lot of people don’t know this, but he was a moving force behind establishing the Young Professionals in Yachting group to help people learn. He’s a smart guy. He’s a fast learner. And he’s an earnest, pleasant person.

charter yacht Trident saloon

How about Trident? Is she as jaw-dropping as all the media reports indicate?
She’s gorgeous. She has a Donald Starkey interior with warm, neutral colors, and then he’ll throw in a beautiful, bright-red pop in the main saloon that becomes a focus piece. There is interesting art, too. I’d call it contemporary. Not minimalist or modern, but contemporary. And the carpeting is exquisite. It’s custom made in a neutral color with patterns laser-cut into it. The patterns are just gorgeous, and they feel so wonderful under your feet.
There are some exotic woods, which are also nice, and the dining room table runs fore and aft, instead of the usual athwartships. The yacht is just huge, so it can accommodate that. There’s a serving bar in that same space, too, which is nice. The table very comfortably seats 12.

The layout indicates that there are three outdoor dining areas, as well.
That’s right. There is a small seating area for morning coffee or afternoon hors d’oeuvres on the main deck aft, full dining on the upper deck aft, and dining on the top deck. All of the full tables seat 12 guests, which is the number that Trident takes for charter.

charter yacht Trident masterAre the cabins as large as the other guest areas?
I shared a twin cabin with another charter broker, and it was very spacious.
The master is palatial. It’s on the main deck. I distinctly remember a mirror in the master bathroom that has a frame studded in Swarovski crystals, maybe one-carat sized crystals. It’s not at all ostentatious, and the quality is incredible.

Was that your favorite detail on the boat?
I also liked the furniture on the top deck. It’s to die for. It has wood frames with chrome steel tubing legs. You lift up the backrest, and it has slim, tubular, chrome-steel supports for the backrest. The chairs at the dining table adjust that way too. It’s just beautiful.
One other thing I want to remark on is the office. It’s on the starboard side of the main deck and abuts to the master suite, and it has two entrances. You can enter the office without going through the master cabin. I used the office, and it’s huge. There is a ton of natural light and really large windows.

charter yacht Trident diningOn a yacht of Trident’s caliber, I would expect a top-notch chef. How was Simon Jones?
He was excellent. He’s British, and he previously worked aboard the the 50-meter motoryacht Odessa, so he has big-boat experience. Before that, he achieved one Michelin star as head chef at L’Escargo in the SoHo section of London. He’s just phenomenal.
The galley aboard Trident is really big, a full-on, industrial-size, industrial-equipped galley. It’s all the space that he needs to create just about every kind of food. I thought his vegetables were the most gorgeous. He did asparagus and spinach that was to die for. He also did very well with fish. Everything I tasted was delicious and plentiful. We had a lot of choices, and we were able to try as much or as little of everything as we wanted. Nobody had even the hint of a complaint.

When a yacht is more than about 175 feet long, as Trident is, I find that you don’t see the captain all too often. Did you tend to interact more with the crew?
That’s right. It’s a crew of 14 on Trident, so guests will mostly be dealing with the stewards, stewardesses, and deckhands.
Calum Taylor is the steward on Trident, and he was fantastic. He knocked our socks off. He did most of the serving. Everything was perfect all throughout the yacht. The chief stewardess, Maya Patel, has only worked on Feadships, including the 197-foot Paraffin, the 234-foot Utopia, and the 200-foot Secret. She’s a British native who recently lived in Canada, and everything was perfect. The second stewardess, Teresa Dalton, she’s from New Zealand and also was good. She helped Calum with the serving. Everything was just perfect.

I understand that weather kept you tied to the dock at Atlantis Resort and Casino, which means you probably weren’t outdoors enough to meet the deckhands in-depth.
Yes, sadly, we didn’t get a chance to know the deckhands because the boat didn’t move, and we didn’t use the water toys. But in general, I really liked the crew and the boat a lot.

charter yacht Trident loungeDoes the level of elegance aboard Trident make it ideal for adult couples to charter as a group? Or would a family be okay on this boat?
I would say that it could be a family boat, but the twin cabin is plenty big for adults. It’s huge. The only thing that makes it any different than any others is that it has two beds in it instead of one.

Plus, there are seven cabins in this boat as opposed to the usual six, so even though you can take only 12 people because of charter regulations, you can use all seven cabins.
I mentioned how palatial the master is. The VIP is also on the main deck, and it’s really, really nice, too. The windows are bigger than in the cabins on the bottom deck. And even on that deck in our twin cabin, I felt by no means that we were in a cave or anything. There was lots and lots of natural light.

To be honest, I would even recommend Trident for corporate charters, because of the quality of the boat and the service. It couldn’t fail to impress your clients if you were a business owner.

Inside Scoop on Four Aces

Tuesday, December 1st, 2009

charter yacht Four AcesI snagged an exclusive interview yesterday afternoon with Mark Elliott, a 20-year veteran charter captain who is now a yacht sales and charter broker for International Yacht Collection. He recently helped to orchestrate the sale of the 183-foot Benetti motoryacht Allegro to a new owner, who rechristened her Four Aces and put her into the IYC charter fleet.

The sales deal just might be the biggest ever in terms of large-yacht trades, and one result is that the Benetti is now entering the charter market for the first time under command of a seasoned charter captain and crew.

“She never chartered as Allegro, and she will debut as Four Aces in December at the Sint Maarten charter show, so she truly is new to the market,” Elliott told me. “We are very excited that Capt. Will Keiser, formerly of the 156-foot CRN motoryacht Azzurra II, is now in command of 13 crew aboard Four Aces. He is well seasoned as a charter captain, and several of his experienced crew from Azzurra II came with him to the new boat. With 14 total crew and 12 guests, the service level will be awesome.”

Elliott told me that Four Aces has an “amazing layout,” including a main-deck master suite that is bi-level. Up about a half-dozen steps from the main sleeping area is a private viewing room with doors that open onto the foredeck.

“The new owners are in the gaming industry, so the boat will play a bit off of that,” Elliott said. “You see the name Four Aces on the boat itself. The staterooms will have similar names, like Royal Flush.”

Keiser and crew are currently filling the yacht’s garage with water toys in preparation for a debut season of charter in the Caribbean, followed by summer 2010 in the Mediterranean. The lowest weekly base rate this winter is $380,000, and the base rate for next summer is $420,000. (Note that the Mediterranean rate is in U.S. dollars, which currently are a better bargain than the euro that are the base currency for most charter yachts in the Med.)

Also worth noting is that Four Aces will tow a 33-foot Intrepid tender for fishing and water sports.

Elliott is available this time of year through either the Fort Lauderdale or Sint Maarten offices of International Yacht Collection.